// Entrepreneur. Investor. Growth Architect.
YANANAI A
CHIWUTA
CEO of Forma Norden. Former CEO of FunnelVison and CoinMadi.
// Entrepreneur. Investor. Growth Architect.
CEO of Forma Norden. Former CEO of FunnelVison and CoinMadi.
Yananai A. Chiwuta is a multi-disciplinary entrepreneur and institutional strategist specializing in the architecture of high-performance commercial systems. With a career defined by multi-sector exits and high-scale revenue management.
As the founder of FunnelVision, Yananai oversaw the deployment of ~$2,000,000 in monthly media spend across diverse verticals before the agency’s successful acquisition in late 2025.
His background as Paid Search Lead at PDA Marketing Group—an agency recognized multiple times on the Inc. 5000 list of America’s fastest-growing private companies—resulted in the generation of $22.74 Million in verified revenue at a 7.58X ROI.
Yananai is the pioneer of the "Contract Pipeline" framework—an industrial-grade infrastructure designed for commercial service contractors. He argues that the traditional "Media Buyer" role is obsolete in an AI-driven economy.
Direct Contract Pipelines for the commercial sector, replacing inconsistent referral loops with scalable intake systems.
Infrastructure Terminal →Strategic publication deconstructing brand engineering for 600+ institutional leaders. High-signal IP development.
View Archive →Strategic media asset deconstructing the digital economy alongside industry titans. AI & Search insights.
Listen Now →Institutional Investments
Ishikawa Studio | Investor & Mentor